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Myddelton & Major come top in independent mystery shopper test
21 May 2005
Salisbury’s High Street estate agents, Myddelton & Major, have come top in an independent mystery shopper test involving six Salisbury agents.

Salisbury was visited by a mystery shopper from “Sold Out” magazine, which describes itself as “a survival guide for the property industry”, in April. Myddelton & Major came top in the test, scoring 27 points out of a possible thirty, beating five other firms.

The test involved a single male house-hunter from London who visited six agents. His cover story was that he was relocating from London to Salisbury and was looking to buy a one-bedroom flat.

The mystery shopper assessed all six Salisbury estate agents on:

  • first impressions;
  • guidance given;
  • market knowledge;
  • information provided about the local area;
  • quality of service on the telephone service, and;
  • website.

First impressions of Myddelton & Major were good and the mystery shopper noted: “a very attractive office with exposed beams and wooden panelling. A warm, welcoming agent ensured I felt engaged right away”.

Myddelton & Major were praised for providing appropriate advice and guidance on the customer’s situation and the local property market in general. “They understood the situation right away, explained what they had on their books, what would be suitable for a single person and what was not,” he reported.

The quality of Myddelton & Major’s property particulars were much better than other agents, gaining points for including floor plans and good quality photographs. Myddelton & Major’s particulars were praised for “good photographic reproduction, not at all flimsy — and floor plans!”

Finally, Myddelton & Major’s scored top marks, five out of five, for their website (www.myddeltonmajor.co.uk). The mystery shopper reported that the site was “a nice, simple site with plenty of pictures and particulars of the individual properties.”

Paul Cadge, Partner at Myddelton & Major, said he was very pleased to come out top in the report. “This was an unannounced visit from someone who appeared to be a genuine customer. We didn’t know we were going to be visited and treated him no differently from any other potential buyer. It was re-assuring to know that our service scored so highly in all respects.

“We pride ourselves on the quality of service we provide to our clients. However, our job is to sell homes and we make sure that we do a thorough and professional job whenever a prospective purchaser walks through the door. I think that is the secret of our success.”

For further information about how Myddelton & Major can help to sell your property, please contact Paul Cadge at Myddelton & Major on 01722 337575.

ENDS

For more information, please contact: Paul Cadge, Myddelton & Major, on 01722 337575.

 
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